PRAICOMM: Analytics that Transform Communication

We turn data into strategic decisions, helping your business reach new heights.

Our services

PR Consulting

We offer comprehensive services in developing and implementing effective PR strategies. Our approach is based on in-depth analysis of the market, competitors, and your target audience. We help identify key messages, communication channels, and success metrics to maximize the impact of your PR activities. Our experts work with you at every stage, from planning to implementation, ensuring the achievement of your communication goals.

PR Analytics

Our team uses advanced tools and methodologies for comprehensive analysis of your PR campaigns' effectiveness. We track key performance indicators (KPIs), analyze media coverage, assess the tone of mentions, and measure impact on the target audience. Our detailed reports include not only statistical data but also deep insights and practical recommendations for optimizing your PR strategies. We help you understand the ROI of your PR investments and continuously improve your communication activities.

Communication Data Analytics

We specialize in transforming large volumes of data into clear, actionable insights to optimize your communication strategy. Our approach includes social media analysis, web analytics, audience sentiment analysis, and predictive modeling. We help you understand your audience's behavior, identify trends and opportunities, and anticipate future communication challenges. Our analytical solutions allow you to make informed decisions, improve targeting and personalization of your messages, leading to increased effectiveness.

Narrative & Messaging Trends Analysis

We monitor how public narratives and key messages evolve, identifying which topics and formulations gain traction and resonate with audiences. Our analysis covers media, social platforms, expert communities, and other relevant sources. We track messaging dynamics, detect shifts in tone, structure typical communication patterns, and highlight dominant themes. This allows you to adjust your positioning in time, avoid outdated language, and shape your communication around what’s truly relevant in the current context.

Market Entry Research & Feasibility Analysis

We conduct comprehensive market research to support the launch of a new product, service, or business. Our analysis includes demand assessment, competitive landscape, entry barriers, regulatory environment, price sensitivity, logistical accessibility, and overall market potential. Special attention is given to local factors — from consumer behavior to business culture. The result is an analytical report with clear conclusions on market entry feasibility and practical recommendations for your strategic roadmap.

Market Intelligence & Trends Forecasting

We systematically collect, analyze, and structure market data to help you understand not only the current landscape but also what’s coming next. Our focus includes demand dynamics, shifts in consumer behavior, competitor activity, emerging business models, and technologies shaping the market. By combining quantitative analysis with signal monitoring and contextual insight, we forecast key developments and prepare you in advance. This enables you to make strategic decisions based on evidence — not intuition.

Our team

Oleksandr Selin

CEO, Communication Strategy Expert

With over 20 years of experience in PR, Aleksander leads our team, ensuring an innovative approach to every project.

Michael Chen

Sarah Thompson

Chief Innovation Officer, Digital Communications Specialist

Michael is our technology guru, ensuring the integration of cutting-edge analytical tools into our solutions.

Head of Analytics, Data-Driven PR Specialist

Sarah possesses unique data analysis skills, which she skillfully applies to develop effective PR strategies.

David König

Head of Foresight & Trends Intelligence

David monitors industry transformations, public discourse, and emerging consumer patterns. He leads our trend forecasting unit, helping clients prepare for what's next — not just what’s now.

Eleni Papadopoulou

Narrative Trends Analyst, Cultural Insight Specialist

Eleni tracks messaging shifts and cultural narratives to help clients stay relevant in fast-changing media landscapes.

Tariq Al-Hakim

Market Expansion Advisor, MENA Region Expert

Tariq brings strategic insights into emerging markets, supporting data-driven entry and growth decisions.

Client Testimonials

"PRAICOMM revolutionized our understanding of PR analytics. Their innovative approach helped us increase our reach by 300% in just six months."

- Emily Rodriguez, CMO, TechVision Inc.

★★★★★

"Thanks to PRAICOMM's in-depth data analysis, we were able to accurately identify our target audiences and optimize our communication strategy."

- Alexander Müller, Head of Communications, EuroTech Group

"The professionalism of the PRAICOMM team is impressive. Their insights helped us successfully enter three new markets in record time."

- Sophia Chen, CEO, Global Innovations Ltd.

"PRAICOMM is a synergy of analytics and creativity. They don't just provide data, they offer actionable solutions that really work."

- David O'Brien, Marketing Director, FutureBrands

"Collaborating with PRAICOMM allowed us to completely rethink our approach to PR. The results exceeded all our expectations."

- Maria Gonzalez, PR Manager, InnovateTech Solutions

"PRAICOMM's analytical reports have become an integral part of our decision-making process. Their expertise is invaluable to our business."

- Thomas Weber, CEO, EuroCommerce Group